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025: Creating Time by Building Team

When polled, 57% of small business owners agreed with the statement that they feel like they don't have enough time to do everything they want to do. So, how do business owners get some of the work off their plates to make more time for the things that really matter?

One of the best ways to buy more time in your business is by bringing on a dedicated team that shares your vision. Author, speaker, and business coach Pamela Slim joined BOSSTalk host La’Vista Jones to discuss the ins and outs of building a team, including developing the right mindset, determining the best time to bring other people on, adjusting your leadership approach to account for others, and finding teammates who are a cultural fit, among other important considerations.

Meet Pamela Slim

La'Vista Jones 00:02

So welcome to another episode of Boss Talk. I am your host, La'Vista Jones. And today I am joined by my coach, my mentor, my very dear friend, and my guest, Pamela Slim.

La’Vista Jones 00:17

Welcome to the show.

Pamela Slim 00:20

I will also say your client, because I will very happily hire you and your company.

La'Vista Jones 00:29

Oh my gosh, yes. And client, Pamela Slim. Yes, absolutely. I cannot forget that actual role that you play, right.

La'Vista Jones 00:38

So, before we get too much further in, I want to just introduce you officially to the audience. So, Pamela is an award-winning author, speaker, business coach, who works with small business owners ready to scale their businesses and IP. She's the author of Escape from Cubicle Nation, Body of Work, and the latest and greatest foundational resource in the marketplace right now – and I may be a little biased, but I think it's, like, pretty amazing – is The Widest Net. And Pam and her husband, Darrell, co-founded the K’eh Main Street Learning Lab in Mesa, Arizona, and there they host scores of diverse community leaders and regular small business programming. And let me just say that, like, I am one of those community leaders and in fact, Boss Talk, the way that it was initially set up, it was actually birthed at K’eh.

Pamela Slim 01:42

We are very proud of that, to be part of that origin story, I will say.

La'Vista Jones 01:46

Yes. And so, not only is it my great pleasure to have you on the show, this really is kind of like a full-circle moment, right? Because Pam was the very first guest that I ever had, sitting on the turquoise couch there at K’eh doing Boss Talk live back in 2018 when I initially launched and was still facilitating those as live, in-person events. And so now you’re here, you know, as a guest in this newest iteration of the show, and it's just like, I don't know, it's just so cool to kind of see how it's evolved and you know, just having, like, your support with it, like, every different phase that it's gone through.

Pamela Slim 02:28

It's such a beautiful example of really starting with an idea testing, trying it. There was such beautiful growth in the in-person events, which was so wonderful to witness of what can happen when we're in person. We all know we went through a phase where we couldn't meet in person, but it just exemplifies taking a core idea and beginning to expand it. We know it's a podcast, it's soon to be a book, who knows, maybe it's a global licensed program somewhere. It's just really beautiful to watch it grow. It's a great example of strong IP that can begin to take different forms.

La'Vista Jones 03:06

Awww. Thank you, Pam.

Boss as Purpose

La'Vista Jones 03:09

And yeah, I'm so excited that you have really been part of it from the very, very beginning. And so, with that, you know, every guest that I have had on the podcast so far, I ask them how they personally define being a boss. And I would love to hear how you define it.

Pamela Slim 03:26

I define being a boss as being clear about the work that I am meant to do, attracting amazing, heart-centered, creative, interesting people around me to help me do that work, and then to do everything I can to both honor the work and honor the people who I am working with so that we can do great work together on behalf of our amazing clients. Because that is just a core part of what I do, with now what I deem the “architects of liberatory change,” working with people who are building the future that we need as the current one is burning down all around us. And so, I feel called as somebody to recognize the talent and bring it together. I couldn't do it myself. I wouldn't want to do it myself. And I take great joy in creating an environment where we can all do our best work.

La'Vista Jones 04:27

That's beautiful. That's beautiful. And so, you know now, but I think it's hilarious that it took so long for us to, like, share – for me to share with you, I guess – what BOSS actually means for me, being an acronym, especially since it was, like, birthed there in your space. BOSS stands for Battling Overwhelm with Systems and Self-care, which really is the work that I do in the marketplace. And I remember when I finally told Pam, I was like, ‘Oh yeah, see, it stands for this.’ And she was like, “What?!”

Pamela Slim 05:00

You know, I am the slowest learner on the planet, I will say that. But it's such a great example, too, of sometimes those who are closest to us, we don't stop and explain it because it makes even so much more sense to me. Like, I love the word “boss,” like “you're a boss,” but to know that it actually was an acronym for your work made so much sense.

It reminds me, if you remember Rob Lawrence who we did a podcast intensive with – shout out to Rob, because now here you have a podcast and I have a podcast – and he was mentioning in Tiny Marketing Actions, when he took the class, that he got more clear about how he described his business to his sister. And his sister was like, “Oh, you do that? With who?” And she's like, “Oh, I have somebody to refer to you.” She referred him a client, whereas before she had no idea what he did. So, tell your closest friends and family what you do. You may be surprised.

La'Vista Jones 05:57

Yes, you may be pleasantly surprised for sure. So

La'Vista Jones 06:00

with that,

La'Vista Jones 06:02

during each show, I get the pleasure of having candid conversations with other bosses like Pam that have faced and battled moments of overwhelm in their businesses and life, specifically by leveraging systems and practicing self-care. So, with that, Pam, are you ready to talk about how you are walking out your boss talk?

Pamela Slim 06:21

I am so ready. Let's just open up the entire closet and look at what is inside. Because there's a lot.

Optimizing Time Management by Building a Team

La'Vista Jones 06:29

Let's do it. Let's do it. So, I know that you have been a boss now for over 25 years. Like, you have been rocking out in the marketplace. And so, I know that you've got a lot of lessons learned that you could share with us. But for today's conversation, I really want to talk about the journey of letting shit go, right, like letting it go. Because I think that that is one of those hurdles that so many small business owners deal with. Like, you know, they are wearing all the hats in their business, and they don't let go of stuff that should not be on their plate anymore.

So, I want to start off, actually, with some research that that was done a while ago. So back in 2018, the results of a research project that you and our friend Susan Bayer did together at the Main Street Learning Lab was published. And with that research in mind, Pam, I want to ask you, how deeply do you relate to this following statement that: I don't have all the time to do everything that I want to do?

Pamela Slim 07:33

It is my life every day. I feel like I generally have about four more ideas in my head that I want to implement. And I notice myself, as I'm observing patterns and now concretely doing work in order to implement more systems, where I can literally be in the middle of, like, entering a task on Notion or in To-doist, and I will get an idea. And I will stop what I'm doing and click over to a new window and start to do it. And so now I'm beginning to notice that not only is there a lot to do... I feel like in the day to day, in general, the work I do with my clients is at a relatively reasonable level, but actually what's important is the things that are not getting done are often the things to grow the business, to be building the next stage of the business, which we all know what that is. But I am not allocating time, and I am still wasting a huge amount of time. Getting better every day, but in things that are not leading to really substantial change in growth in the business.

La'Vista Jones 08:38

Yeah. And so, I had the opportunity to read through that research and just kind of see some of those pain points that were identified. And to me, it was, I guess, not surprising that it was like, oh, like, I could just kind of feel like the angst behind the number that 57% of small business owners agreed with that statement that they don't have the time to do everything that they want to do. So, I know for a while you have worked as, you know, what we would call, like, a solopreneur. Like, you know, it's really just been you working with, you know, a contractor here or there for you know, small things or whatever. But as of recently – what would you say, like, the last like six months or so? – you've really started focusing on investing in building a team. And so, I'd love to hear from you why now was the right time to make that investment, money, relational equity, all of that, to actually start building a team around the work that you're doing.

Pamela Slim 09:42

There are a couple of different drivers. One of them is I spent about seven years in the research mode and the development of the model for The Widest Net, including writing the book but a lot of things around it. And when I finally – thank God I was able to finish it and get it to a stage of completion – I was really excited and ready to be sharing the ideas from the book in a more substantive way and not let the opportunity go through. I often talk about it like a colander where, when there aren't the offers in place, there isn't the support in place to take advantage of opportunities that come with a big marketing wave around a new book, they drain away often. They just leave. And that can be income in the business, that can be opportunities for exposure. And so, I feel so strongly about this book and about the method behind it, about the feeling behind it, about all the people behind it, it definitely has more of a mission-related feeling to me of wanting to get this work out into the world. So, in service to that, that is one driver of, like, now I have the book. There's no excuse. I'm not still working on something or trying to get a book deal or writing the book. The time is now.

The second thing ­– and it's funny, I was just interviewing on my podcast Jenny Blake, who just wrote a book called Free Time... she should totally be on your podcast. I know you're gonna love the conversation. We've known each other for years, back to when she still worked for Google. And she talks about the “burn it all down moment” or BIDM. And it's the place I have gotten recently where I feel like I am screaming inside my head. If I'm here in the office alone, I will literally scream. I am so tired of the amount of energy that I spend in order to, like, work around things, to not have a central place in which I can be organizing my business, and to also be doing things as a service provider that are no longer energizing or that I just know I am really not the best person to do. And so, it's like the internal screaming thermometer. You know they do this fundraising thing where you raise more money... I feel like it has started to go to the boiling point where I just feel like I cannot do it anymore. I must support myself and my mental health because it drains me.

I was mentioning to somebody: my daughter is the night owl. I am the early bird. So, I get up usually around five o'clock in the morning, really early. So, by the time I get home and after a full day of work, I'm getting really, really tired. She is just getting her energy going. And so, she'll be like, “Let's go on a drive and listen to music. Let's do this.” And I noticed that the main thing that I keep saying is, ‘I'm exhausted.’ Every night. I'm exhausted, I'm exhausted, I'm exhausted. And I just noticed, like, I don't want that to be the thing that she's remembering, and I don't want that to be the feeling that I have every day. And so, some of it we understand and working, you know, as a family that sometimes just work needs to happen. But I'm like, this doesn't really make sense. I don't need to be totally exhausted by the end of the day. Something is wrong in the way I'm packing it.

And I think the third component is, the more intentional that I've been... as you said, I have been working with folks as contractors in my business that have been huge, valuable folks – including you, the amazing work you do to support clients when we're doing client intensives and also the back end of the business. But I really realized that I wanted to have more connection. Tanika, who's amazing, who works in my business and in yours. Jeff, who does my scheduling. And then with Darren, who now I'm working with more deliberately in building the licensing and certification modes, Darren and I worked together for years when I was a management consultant in Silicon Valley 20 years ago. And so, now we're back working together. And it is so much more fun. It is so much more enjoyable. It's not only that, like, I have more free time, but I actually adore working with other people, working with a team. And as you know, we had our in-person team off-site a couple of months ago, and it was so much fun. And I felt weepy, I was so excited to have a group of people around where we could be really centering our efforts on building something that's really intentional, because I cannot do it alone. And I love to work with other people.

So, those three things are all parts of it. And just also, I have kids going into college. So, I need to make some more money. It's time for me to step on the gas in terms of accelerating my income, for sure.

Finding a Team that Shares Your Vision

La'Vista Jones 14:51

I love that. And one of the things that you said there at the end, right, like, I can't do it on my own. Like, I often say, like, vision it's not a solo journey. And you know, you are totally a visionary and what it is that you are doing and even just like, you know, you talking about, you know, getting the book out, getting The Widest Net out, and really starting to help other business owners leverage it and implement, you know, the ideas and the concepts in the book, like, it can't just be you doing all of the heavy lifting, right. Like, so, it's an honor to be able to come, like, beside you and be like, okay, like, this is how we're gonna get this out there, and this is how we're gonna get that out there. Because vision is not a solo gig. It's just not.

Pamela Slim 15:36

It's not. And part of what I love about our team that is very deliberate... My working name for the team, because I'm a Star Wars nerd, is the Rebel Alliance – which comes from Star Wars – which are all, like, independent freedom fighters that are intent on destroying the Empire, which, you know, I'm all about destroying empires. So, I love the idea that everybody's independent, that everybody has their own businesses that we can do, like, swarms in support of each other, and that just feels very liberatory to me. It's not so much that this is just my team for my business.

And I find sometimes business owners almost hide the fact that people don't work for them, that people who do work for them do it independently as opposed to being employees. And for me, I feel like we are modeling the new world of work, where everybody can have their strong brand, their business. We help each other grow personally and professionally, but then when we choose, we can gather together in support of a business mission. And I think that really is the work team of the future. It's not that I could not have employees in the future – that could be that case – but I just hope the vibe remains the same where everybody feels like their own projects and their own vision is something that's supported and celebrated by the whole team.

La'Vista Jones 16:55

Yeah, and you know, that's something that I feel like you, as the leader of the team, like, you have from the very beginning tried to kind of bake into the culture that, you know, we're creating, you know, as our rebel group. Because even during our retreat, one of the exercises that we did is, like, we each as individuals wrote down, like, goals and things that, like, we’re working on and we’re wanting to obtain, and we shared it with the entire group, right? And so that's like, one, we're kind of holding each other, like, accountable, like, you know, how is this going, how is that going. But we were also excited about the individual things that each of us, you know, had a desire to do or a passion behind and seeing how so many of those things, even as, like, individual contributors coming into it, tied into, like, the greater work that we're doing as a group. And it just kind of happened organically as we're all sitting there writing on our own individual index cards. So, it was really beautiful to actually see that, like, come together that way.

Pamela Slim 17:54

That was one of my favorite parts. For the beginning of the year, the words that I chose for the year were “grow together.” And I want it for our team for us to grow together as a team, for us to be growing together with our clients. And really, I was, with all the things we just talked about, of knowing that I do want to be scaling certain offerings, increasing income, if I'm only defining what my goal is for the year about increasing my own income, I was like, ‘But what about everybody else?” And so, when I put it in the context of “grow together,” we’re with our clients with each other. We're all about personal and professional growth. That's where I think we just create this really beautiful environment where people can be themselves, be vulnerable, and also do really excellent work together.

Getting Into the Mindset for Teambuilding

La'Vista Jones 18:40

Yeah, absolutely. Absolutely. And so, you know, with building a team, with identifying things that you need to let go of, and you start to delegate, like, there's some mind work, right, that I think that has to be done. And so, I'd love to know, what you feel like are the biggest mindset shifts that you've had to make as you have actually been building that support around you.

Pamela Slim 19:04

One mindset shift is that I can do everything myself, or more particularly, that I need to be overseeing and worried about certain parts of work. And it can seem something really simple, like scheduling. It's actually a pretty tender part of a business owner’s business process. Because for new clients – if there's a new client where we're trying to have a conversation or a potential partner – just because the task is being done by somebody else doesn't mean that from that person's perspective, they're not experiencing my brand through the kind of conversation they have. So, just the way that somebody might treat them. Jeff is the main person who ends up doing scheduling most days. Tanika also does that sometimes, but I realized that there are other people where we're clearly communicating about expectations and who are just by their nature, those that are going to be collaborative, that can really do work much better than I could. Not only as well as I could, but really much better than I could.

The other part that I think is an important mindset shift is... being such a big picture person, it is a blessing and a curse; I often think of everything in systems and layers and current, future, far future. And so, realizing that I need to be breaking down one thing at a time. We need to look at what are the steps that we can take in order to begin to make progress. For example, the project you helped me with, with 31 Marketplace, when we did more of a systems analysis about the client onboarding experience and we had to get everything out of my head, you created a beautiful flow chart. We did create the whole system, operationalize it in Dubsado, in this case. And that's a whole thing, that even though there are other parts that I was really craving to happen in my business, we needed to get that part done before moving on to the next place. And now we're implementing Notion and To-doist, which can take a while in order to design it, get everybody comfortable with using it.

And so, I am a very impatient person by nature. So, on some things, I have all the patience in the world. In other things, I just want them to be done. And so, it teaches me to have patience with the process and to go all the way through until something is completely resolved. As you know extremely well – because we've talked about it, it feels like, for decades. Okay, however long we've talked about it – it's the last 2% dilemma. For me, I can get 98% through a process or setting something up. And my nature, – by the way, I'm defined by personality – is I'm not motivated to close that last 2%. But it drives me absolutely nuts. And it means often that the entire system is not going to work until that last 2% is done. So, that's the mindset shift of – Bruce Lee calls it “punching all the way through the bag” – go all the way through, do whatever it takes, take the time, and wait and be patient until the entire thing is done and sewed up. And then you can move on to the next thing because that means you'll have more of a sustainable change.

La'Vista Jones 22:27

And you wrote about that, right? On your blog.

Pamela Slim 22:30

Did I write about the last 2%? I was thinking, ‘I need to write a post about that.’

La'Vista Jones

But yeah, maybe the half-built bridges.

Pamela Slim

Yeah, maybe I have already. See, that’s so funny. I was like, ‘Oh, I'm gonna write that next.’ Turns out I have a past self. Thank you, past Pam, for writing it already.

How Team Encourages Growth

La'Vista Jones 22:46

Yes, thank you, past Pam. Now, you mentioned just briefly revenue, right, a bit earlier. Because it was like, you know, as I'm looking at the business to grow, like, revenue is part of that, right? It's a very real part of being a business owner. So, how has having a team and building the team impacted your ability to focus on, like, your own TMAs for sustainability and growth with the business?

Pamela Slim 23:14

In general, I feel like, in the earlier stages... so I define, for some of it, like, work that you and I have done now for years, where you're coming in and you're working with me when I'm doing client intensives, that in general just allows me to focus on having a conversation with a client, really, you know, closing the deal, providing great service, and not having to worry about the other parts. And I think that really has had a momentum in my enthusiasm in order to sell. You know, things like having Jeff do scheduling, having Tanika come on and do certain things has definitely made a difference.

We're in the stage of growth now, I think, where there's some of the internally focused operations, where it is this, like, very delicate time, what I'm seeing now, of I need to be just doubling down on building the things that are going to be generating the next level of revenue.

So, for us in my business right now, it's just expanding greatly on the work Darren and I have been doing to build certification and licensing programs with thought leaders, these architects of liberatory change, where we have a specific way we can be supporting them. There's huge interest. We're so excited about all the ways we're really building that out. And it has the greatest revenue potential. But the thing that's important, I think, for a lot of people to realize when they're implementing this, is in the stage where you're doing more of that internal development you don't tend to see. You tend to spend more revenue on getting the infrastructure built, but then it becomes like a flywheel where now once you have that thing done... and for me, when I can just shift into marketing business development mode, which is my fun place to be, that's where it's going to make, I think, an exponential difference.

And so, it's important, I think, for people to know – I say the same exact thing about marketing – when you begin to implement in a serious way operational changes and brings on a team, you often do not see immediate results when you're doing systems and operations design. Just like, when you start doing tiny marketing actions, you may not immediately see money coming into your bank account. Usually, it's 2,3,4,5,6 months down the road sometimes, because you're planting the seeds, or in this case, you're building the operations to be making things effective.

So, I for sure have seen, I think, much more efficiency and just me doing my general work with clients where I don't do the kinds of things that I don't like so I can serve more people. But the potential that I see as we're implementing this next stage, it will be a breakthrough year. So really, the way it's gonna go, what I predict will – mark our words for today's date – is that we're building through the summer. And Darren and I are really focusing on getting most of it done by the end of August. And so therefore, the fall is heavy seeding time. And then really where we're gonna see the huge income growth is in 2023.

How Team Affects Leadership

La'Vista Jones 26:14

Got it. Got it. And so that delicate balance, right, that you're talking about that, as things are kind of growing and developing, like internally, you might actually see, you know, a greater outflow than you've got, like, coming in, right? And it's like, that's just kind of the reality of it. And so, I would say in this last year or so we've both seen some really major growth when it comes to building the teams that we both have and that we're both able to leverage to get our work done. And so, sometimes that can be like scary as f*ck right? To know that you're responsible for others, like I refer to often as like, stimulating, like, other people's economy, right? And so, what has that increased sense of has that had an effect on your leadership? Of knowing that, like, “Hey, I've got to get this done, because I've got this team over here.” Like, how has your leadership changed, or how has that affected you as a leader?

Pamela Slim 27:18

The biggest thing that I look as a really positive area of growth is in maybe in the past, I would avoid conflict or not want to, like, bother anybody. We do have a super friendly, good feeling as friends and colleagues and collaborators. We love to have fun, laugh, swear, you know, enjoy each other. And, like, really fun things we do as a team. What I realize is having clear, non, like, yucky communication. So just, like, addressing things very clearly when they come up. Like, hey, let's check in on this project. What are the barriers? How can we remove them? Without any kind of like weird judgment, because it is so hard as any individual member of a team, whether you're an employee or not or whether you're the leader, there are going to be internal personal blocks sometimes to getting stuff done. And they're going to be external things to getting stuff done.

The mode that I'm in right now is, we need to be doing this on behalf of the business. In many ways, you can feel a little bit like the tidal wave that's coming behind you, meaning it can be the tidal wave of if we don't figure this out, we're not going to be done with things in time in order to scale. So, you can start to run out of cash. Which is just the stage for anybody I've ever worked with that is always balancing this equation. Like, you need to have enough to where you can make the investments. And there is a certain stage of growth where you have to take a little bit of a bet sometimes in, ‘I know this is going to pay off.’

But the part where I've gotten really clear is it isn't that last 2% area of ‘I am not going to let up.’ In the past, I might just say,’ Oh, it's not that big a deal’ or ‘we'll just kind of use this as is.’ I'm going to go all the way through to make sure my team has everything they need, open communication so we can just all address it and say, “Let's talk honestly about what's in the way. Let's get it done.” Because the way we do things around here is to finish it so that we can then have, like, solid steps to build on. So that feels really important and exciting to me.

And then the other thing is I noticed... you remember, we have our team meeting, we've designated projects for pairs of folks on the team to take a primary lead for. And really humorously, I realized probably folks are, like, waiting for me to give the word of, like, ‘Okay, it's time to activate the project.’ You're 100% responsible now. You ticked off your list because the getting my podcast up and running was your primary project responsibility. You've done an amazing job, and we actually have it out there operating in the world. We're doing our last 2% tweaks, right, as we need to. But that was an example of me recognizing, ‘Oh, it's not enough just to talk about it as a group and then have people responsible.’ I need to be extra clear to get everybody together and say, ‘It's go time.’ And then you're responsible, team leader, and then it's your responsibility to be reaching out to me to let me know any missing information, obstacles, prioritization. So, that's the email that I'll be writing at the end of today is just, okay, it's go time. We need to start to get these things rolling.

Doing Your Due Diligence: Taking Time to Find the Right Partners

La'Vista Jones 30:35

Got it. Okay. So, as we get ready to close, right, in The Widest Net, you write about partnerships. And I love the Octavia Butler quote that you use that, partnership is giving, taking, learning, teaching, offering the greatest possible benefit while doing the least possible harm. And in the book itself, you lay out 10 core steps that business owners should follow when collaborating with others and building that relational equity. And I think one that relates the most to this conversation of letting things go and learning how to delegate is step #4, which is do your due diligence.

So, when you talk about the fact that, you know, in the book, that personal chemistry can be wildly misleading, right, when you first meet with somebody. What would you say to the entrepreneur that is listening right now that just knows in their heart of hearts that they need to let shit go? Like, they are just doing too much, they are part of team too much. They, you know, I say that they're at that crossroads of vision and overwhelm. They see where they want to go, but as they're looking around, it's like they're covered in operations, in the way things are structured. They know they're not going to get there by themselves, but they are scared to take that first step to trust others in and with their business. What would be your parting words for them?

Pamela Slim 32:02

I would say that... first, to choose a very small thing to start with is probably the best advice I can give. Because from a mindset perspective, it does address you as the leader, your ability to trust other people to be getting a small part of your work done, which is the same behavior and mindset you're going to be repeating as you get more and more stuff that other partners can help you with. So, that's one thing, is starting with a specific area to work on and then have really, like, shorter-term parameters where people that you work with can test and try doing a sample project, not necessarily signing, you know, an annual retainer with somebody before you really get a chance to see what it's like to be working with somebody. So, breaking it down that way.

The due's funny, I was just meeting with a wonderful legal team in Canada that was referred by one of my friends and clients, Carla Cunningham, who you know, too, and their IP attorneys. And so, I, doing lots of work with licensing and certifications, I have probably half my clients right now are from Canada. So, I tend to have some wonderful referral. Whoever in Canada is referring business, thank you. But many of my clients are Canadian. And so, of course, they need to have Canadian IP attorneys to be serving their needs. And it was so good. And we had our first connection conversation today. And I was able to learn more about them, about who they were. We asked about values. And I gave a specific question around inclusion, saying, ‘I tend to work with people that are leaders of liberatory change. I work with a very diverse audience. Tell me more about what is, you know, what is your perspective? What are your operational practices around equity? You know, to make sure that when I'm referring clients, they're going to feel safe and welcome within your environment.’

And we had a really wonderful, like, open conversation. Some of it was like, “Gosh, that's a really good question. Here's the way we've approached it.” But I can see there are things that are missing. And it was just even in that kind of response, what I really liked about it is it really just allowed us to get into depth and explore it. There wasn't huge resistance, which of course would have been a nonstarter for me. If that's not important to you, you can't work with my clients. But the fact that they were open, they were interested in more resources was important. And so, I've learned from past experience, for the things that are most important to me from a values perspective, to be talking about that right from the very beginning, because those are the things that are often going to be just the most emotionally difficult if they don't go well. And then just to take your time, in this case of getting to know a referral partner where they can get to know me, feel comfortable. I can get to know them and don't feel like we have to, like, rush into a specific business structure. That's where I've seen a lot of people get in trouble, is rushing in to soon.

Connect with Pamela Slim

La'Vista Jones 35:04

That's such good advice, such, such good advice. So, thank you, again, Pam, for being the guest today and just sharing so openly on the show about letting go and, right like, the process that you have had to go through as you have been bringing team on to support you in, you know, clearing your plate a bit. So, before we sign off, please let our listeners know how they can connect with you and especially how they can get a copy of The Widest Net if they don't already have a copy.

Pamela Slim 35:33

Absolutely. Well, and I will say just to underline it, I have been in business for 26 years. And so, there are many things I do that I am so proud of that are just a core part of how I've operated and what's allowed me to survive. I also just want to be really normative about it, that just because you're in business a long time doesn't mean that you necessarily have tons of systems in place. And so, in case you're feeling bad of like, “Oh my god, I'm five years in. I should have this all figured out,” look at me and say, “Oh my gosh, Pam advises people on this, and she has 26 years in business. And she's still on a learning curve.” That is actually normative. It's really the case behind most businesses. And I know what you do a lot is just remove any shame that people might feel from addressing issues in their business and from fixing operations, because it's more common than you might think, and there is nothing at all to be ashamed of if you haven't necessarily had that as a priority. That said, your life will be much better and different if you do start to do the work.

As for me, you can find me at And The Widest Net is You can get a wonderful download of a workbook of all the exercises in the book, and it's available in Kindle, audio book, any format that makes sense to you.

La'Vista Jones 36:55

Yes, go and grab it if you don't already have it. It will change your life. It truly will.

So, for those of you that are listening, make sure to check out the notes at for the tips and resources that were mentioned on today's show. And I am confident that something discussed resonated with you and is challenging you to make a shift to do what you love without sacrificing yourself to do it. So, until next time, be sure to subscribe to the show and continue to battle overwhelm with systems and self-care and walk out your boss talk.


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